MI Apprenticeship

MI Apprenticeship is a State of Michigan program funded by the U.S. Department of Labor. MI Apprenticeship works to solve the workforce gaps while helping employers and job seekers navigate the Registered Apprenticeship program. The MI Apprenticeship website was formerly challenging to navigate and difficult to read. Emberly helped MI Apprenticeship hone their language and target audience to create a site that is much simpler to browse.

The website quickly segments users by audience group (employers or potential apprentices) and provides resources that are helpful to each group.

Key features include:

  • Overlapping elements
  • Dropdown menu navigation
  • Events calendar integration
  • Search and filter capabilities to show resources dynamically